Academy · digital guide · PDF / Canva
PMU Master Guide
Your knowledge base for permanent makeup.
Everything a confident PMU artist needs to know: techniques, anatomy, pigments, healing, and color theory.
Everything about permanent makeup for brows, lips, and lash lines.
Who is this guide for?
- Beginners in the PMU field who want to quickly grasp the essentials and level up their skills
- Practicing artists who feel gaps in their theoretical knowledge — anatomy, pigment physics, depth of application
- Trainers who want a structured manual for their students
Skin Structure & Anatomy
Relevant for the face in general — brows, lips, and eyelids.
- Skin layers: epidermis, dermis, hypodermis
- Collagen, hyaluronic acid — impact on regeneration
- Nerve endings and blood vessels — how to avoid injuries
- Skin types and age-related changes
- Reactions during procedures
- Hypersensitive skin, immunity, microtrauma
- Skin specifics of different nationalities
Working with Skin Types
- Oily, dry, combination — how to choose the right technique
- Rosacea, acne, scars — adapting your approach
- Hormones, medications, steroids — their impact
- Pigment depth & control
- Causes of poor healing
- Preparing the skin for a procedure
- Healing specifics for different zones (brows / lips / eyes)
Pigments & Color Theory
- Organic, inorganic, hybrid pigments
- Composition, quality, consistency, testing
- Color theory: color wheel, phototypes, warm/cool tones
- Pigment behavior in brows, lips, lash line
- How to avoid gray, blue, or red tones
- Choosing pigment based on phototype, skin type, and area
- Post-healing color, stability, fading
Color Correction & Cover-ups
- Algorithms for correcting color (brows / lips)
- When to cover vs. when to remove
- Working with old PMU
- Strategies: what can be corrected, what should be removed
- Real-life case studies
- Working on scars, asymmetries
Shape Design & Construction
- Choosing brow and lip shapes by face morphology
- Symmetry: marking, construction, tools
- Common shape mistakes
- Matching color to appearance
- Brow styles: natural, straight, foxy
- Why you shouldn't copy Pinterest templates
- Working with asymmetric faces
Technique Execution
- Hand training, exercises, latex
- Posture, body position, rhythm
- Dot technique — a foundation for beginners
- Airbrush shading — how to keep it soft
- Approaches to different zones: brows, lips, eyelids
- Apex, tail, contour — risk zones
- How to stabilize the color post-procedure
Practical Toolkit
Ready-to-use templates and diagrams for practice, at the end of the guide — suitable for brows, lips, and lash lines:
- Shape symmetry
- Shading technique templates
- Skin analysis tables
- Procedure protocols
- Client preparation checklists
- Healing observation forms
What will you get?
- 130+ pages of practical knowledge
- Clear diagrams and illustrations
- Suitable for self-learning or as a teaching foundation
Get your copy
- PDF format
- € 39 excl. BTW
- Editable Canva format
- € 139 excl. BTW
The Canva format is for artists who want to customize the guide into their own manual. Your copy arrives by email right after payment.
Inside the guide
